Terms & Conditions

1. Services

BuildFocus Digital provides digital and AI-powered business services, which may include:

• Google Ads campaign setup and management
• Local SEO and Google Business Profile optimization
• Dedicated quote funnel creation
• Call and form tracking setup
• CRM pipeline setup and management
• Speed-to-lead automated follow-up (SMS, email, missed-call text-back)
• Reporting and ROI dashboards
• Phone number and A2P 10DLC messaging compliance support

Specific scope, deliverables, setup details, usage, timelines, fees, support levels, and limitations may also be stated in a proposal, invoice, order form, onboarding form, or separate service agreement.

2. No Legal or Compliance Guarantee

We may help structure messaging, onboarding, phone verification, or A2P/toll-free registration submissions, but we do not guarantee approval, delivery rates, carrier acceptance, or legal compliance outcomes.

Approval decisions for A2P 10DLC, toll-free verification, messaging registration, or number provisioning are made by third-party carriers, regulators, registries, telecom providers, and connected platforms, not by BuildFocus Digital.

3. Client Responsibility for Lawful Communications

If you use our phone, SMS, AI receptionist, voicemail, CRM, or automation services, you are solely responsible for:

• Obtaining all legally required customer consent
• Using lawful opt-in methods
• Honoring opt-out or revocation requests
• Maintaining compliant website disclosures
• Providing accurate brand, business, and registration information
• Ensuring your content, scripts, and message use cases are lawful
• Using the services only for permitted business purposes

4. Marketing vs Non-Marketing Messages

You acknowledge that marketing and non-marketing messaging may be subject to different consent standards and registration requirements.

Where applicable, you are responsible for ensuring that your business uses separate, accurate, and non-misleading consent language for different messaging purposes, including promotional versus informational communications.

5. Verification Information

If we assist with phone verification, toll-free verification, A2P 10DLC brand or campaign registration, or related onboarding, you agree to provide accurate and complete information, which may include:

• Legal business name
• EIN or other tax/business identifier where applicable
• Business type and registration details
• Website URL
• Privacy Policy URL
• Terms and Conditions URL
• Business address
• Authorized contact details
• Use case descriptions
• Sample messages
• Opt-in method details
• Expected message volume

6. No Guarantee of Message Delivery

Message delivery is not guaranteed. SMS and phone traffic may be delayed, blocked, filtered, throttled, suspended, or rejected by carriers or third-party providers for reasons including:

• Missing or rejected registration
• Content restrictions
• Carrier filtering
• Suspected spam
• Consumer complaints
• Opt-in issues
• Provider or carrier policy changes
• Technical outages

We are not responsible for carrier filtering, telecom downtime, or third-party enforcement actions.

7. AI-Powered System and Automation Disclaimer

Our services rely on AI-optimized ad bidding, automations, and routing logic. While designed for high performance, these systems can occasionally experience tracking delays, incorrect classifications, or missed edge cases.

You are responsible for reviewing and approving final scripts, workflows, transfer rules, FAQs, appointment logic, and business-specific handling before relying on them in live operation.

8. Call Recording and Call Handling

If your account uses call recording, voicemail capture, transcription, or AI-assisted call handling, you acknowledge that:

• Such features may be governed by applicable federal, state, or local laws
• Your business is responsible for determining whether notices or disclosures must be given to callers
• Your business is responsible for how recorded data is used, stored, and relied upon in its own operations

9. Website, Privacy Policy, and Terms Requirements

If you use phone or messaging-related services through us, you may be required to maintain a live website and publicly accessible Privacy Policy and Terms & Conditions that accurately reflect your business and messaging practices.

10. Fees and Payment

You agree to pay all applicable setup fees, subscription fees, usage fees, overages, telecom charges, and other agreed charges.

Unless otherwise stated in writing:

• Fees are due in advance
• Recurring plans renew automatically
• Late or failed payments may result in suspension
• Unpaid balances remain due
• Amounts already paid are non-refundable unless a written offer expressly states otherwise

11. Third-Party Platforms

Our services may depend on third-party providers, including telecom carriers, CRM systems, scheduling tools, payment processors, automation tools, and software vendors.

We are not responsible for:

• Service interruptions
• Policy changes
• Pricing changes
• Account suspensions
• Rejected registrations
• API changes
• Provider-caused downtime
• Third-party platform decisions

12. Prohibited Use

You may not use our website or services to:

• Send unlawful, deceptive, harassing, or abusive communications
• Impersonate another person or business
• Violate telecom, privacy, or consumer-protection laws
• Send spam or unconsented messages
• Use purchased, scraped, or improperly obtained contact lists
• Promote prohibited content or restricted campaigns not allowed by providers or carriers
• Interfere with our systems or third-party systems

13. Intellectual Property

All materials, systems, templates, workflows, page structures, prompts, automations, documentation, and service frameworks developed by BuildFocus Digital remain our property unless otherwise agreed in writing.

You retain ownership of your own business information and materials you provide to us, but you grant us the right to use them as necessary to provide services.

14. Disclaimer of Results & Guarantees

Outside of our specific 60-Day Guarantee, we do not guarantee exact outcomes, including:

• Exact number of jobs won
• Specific revenue generated
• Exact cost per lead (CPL) or Return on Ad Spend (ROAS)
• Third-party platform approvals (A2P, Google Ads, Google Business Profile)
• Message throughput and deliverability

Jobs won depend heavily on your quote quality, pricing, sales process, availability, and follow-up speed.

100% Risk-Free Guarantee

We offer a 60-Day Guarantee: If our system does not help generate at least 15 qualified leads within 60 days, we work for free until it does. Ad spend is paid separately and is not included.

Client Responsibilities for Guarantee:

• You must respond quickly to new inquiries.
• You must keep campaigns live for the full 60 days.
• You must attend booked site inspections and update the CRM pipeline accurately.

15. Limitation of Liability

To the fullest extent permitted by law, BuildFocus Digital will not be liable for any indirect, incidental, special, consequential, or punitive damages, or for any lost profits, revenue, data, goodwill, opportunities, or business interruption arising from use of the website or services.

Our total liability for any claim related to the services will not exceed the amount paid by you to us for the specific services giving rise to the claim during the three months before the event giving rise to the claim.

16. Indemnification

You agree to defend, indemnify, and hold harmless BuildFocus Digital and its owners, contractors, employees, and affiliates from claims, damages, liabilities, costs, and expenses arising out of:

• Your use of the services
• Your messages, calls, scripts, campaigns, or communications
• Your failure to obtain proper consent
• Your violation of law or third-party rights
• Your business practices or customer interactions
• False, incomplete, or inaccurate verification submissions

17. Suspension or Termination

We may suspend or terminate access to services if:

• You violate these Terms
• Payments are overdue
• Required third-party services become unavailable
• Your use creates legal, compliance, reputational, or operational risk
• Your registration or messaging activity is rejected, blocked, or flagged by providers

Termination does not remove your responsibility to pay outstanding amounts.

18. Governing Law

These Terms are governed by the laws of the Republic of the Philippines, unless otherwise required by applicable law.

19. Changes to Terms

We may update these Terms from time to time. The updated version becomes effective when posted with a revised Effective Date.

20. Contact